PROJECT OVERVIEW

This branding initiative was a collaborative effort made with the students of the Wayne State University Graphic Design Senior Studio of 2022, aimed at crafting the visual identity for that year's student showcase. Our responsibilities spanned the setup of the showcase and the creation of various marketing assets, such as Instagram carousels, posters, and email materials distributed to students, faculty, as well as friends and family, inviting them to participate in the event. This experience provided valuable insights into asset creation, printing, gallery setup, and effective teamwork throughout the entire process.